Phillips 66 Brings Interactive Entertainment to the 2026 Marketing Conference with Custom Arcade Experiences by Creative Arcades

Phillips 66 Brings Interactive Entertainment to the 2026 Marketing Conference with Custom Arcade Experiences by Creative Arcades

Some of the most memorable convention experiences happen when brands invite attendees to do more than simply walk by—they create opportunities to play, compete, and connect. That's exactly what happened when Creative Arcades collaborated with Phillips 66 to supply more than six fully customized commercial arcade machines for the 2026 Phillips 66 Marketing Conference, themed "Bring the Go," held May 26–28, 2026 at the iconic ARIA Resort & Casino in Las Vegas. Working alongside the Phillips 66 team, we delivered a collection of beautifully custom-wrapped boxing arcade machines, ticket eater redemption games, racing simulator arcades, stand-up multicade arcade machines, and additional attractions that transformed their exhibit into one of the event's most engaging destinations. Featuring custom branding across every machine, the arcade activation became a natural gathering place where attendees could interact with the brand in a memorable, energetic, and genuinely fun way.

Conventions have evolved far beyond traditional booths and banner displays. Today's most successful exhibitors understand that interactive experiences consistently attract larger crowds, encourage longer booth visits, and generate more meaningful conversations. A custom arcade rental, commercial claw machine, racing simulator, boxing machine, or redemption game creates a destination that naturally draws people in while providing a memorable experience they are more likely to share with colleagues and on social media. Located on the famous Las Vegas Strip, ARIA Resort & Casino is recognized for hosting world-class conferences and corporate events, making it the perfect setting for innovative brand activations that combine technology, entertainment, and customer engagement. For companies looking to stand out on a busy trade show floor, interactive arcade experiences deliver excitement that static displays simply can't match.

Every project at Creative Arcades begins with a vision. Our in-house art department, industrial printing facility, and professional vinyl wrap team work directly with each client to transform logos, brand colors, campaign artwork, and creative concepts into premium fully customized arcade machines that become an extension of their brand. Whether you're launching a new product, hosting a national sales meeting, exhibiting at a trade show, organizing a convention, planning a corporate celebration, or producing a large-scale brand activation, we offer a complete lineup of commercial arcade machines, arcade rentals, custom wrapped arcade games, racing simulators, boxing machines, multicades, redemption games, virtual pinball machines, foosball tables, claw machines, and more—available for both purchase and short-term event rental. Every machine is built to create lasting impressions while reinforcing your company's identity in a fun, interactive way.

The collaboration with Phillips 66 is another exciting example of how interactive entertainment can elevate a corporate event and create genuine connections with attendees. Whether your organization is exhibiting at a convention, hosting an employee appreciation event, planning a product launch, creating a trade show booth, or designing a one-of-a-kind marketing activation, Creative Arcades can help bring your vision to life with professionally customized arcade experiences that capture attention and keep people engaged. To learn more about commercial arcade rentals, custom branded arcade machines, or purchasing a machine for your business, visit www.creative-arcades.com. Questions about rentals or arcade machines? Contact sales@creative-arcades.com. Questions about custom artwork or branding? Reach out to artdept@creative-arcades.com and let our creative team help design an arcade experience your audience won't forget.


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